How can you achieve better pricing and margin growth prospects for your brand?
The Margin Velocity Planner (MVP)™ suite of tools and approaches can be used by your CPG Brand via the two mechanisms that underpin the 4 to 6 month program.
Comprehensive Tools & Advisory Support
Hands-on advisory support coupled with the deployment of the MVP tools and approaches. The tools are fine-tuned with your team to address specific nuances of how your brand is marketed and sold within your various go-to-market channels.
Support Tools & Online Training
The simultaneous enrollment into CPG Growth Academy courses where support tools, mini-calculators and on-demand training modules and mini-lessons can be accessed.
RTM Pricing & Profitability Tools + Advisory Support
A typical 4-to-6 month engagement project for a small emerging CPG brand can can be conducted virtually or at your location.
Program Deliverables
A comprehensive analyses for a priority brand/SKU set for a prospective retailer or channel and the deployment of the tools on a real channel or retailer expansion opportunity.
The customization and fine-tuning of the tools and templates if needed.
Training on the correct use of the tools so that they can eventually be used without advisory support.
Insights lessons and advisory sessions that help the team understand the dynamics of profitable brand growth.
Program Investment Pricing (Tools 1 & 2, Support Tools, Mini-lessons, Advisory Support)
For a typical small emerging brand:
Excluding travel (if required)
$ 3,950 - $6,950 USD
Contact Manoli if you are seeking implementation options and investment pricing for lower middle-market and corporate CPG companies.
Tools & Implementation Programs
Next Cohort: May/June 2024
Route-to-Market Pricing and Profitability Analyses
Core Tool #1
36-Month Account Growth and Profitability Outlook
Core Tool #2
36-Month Net Profit, Cash Flow and Funding Outlook (Sold Separately)
Tool #3
CPG Brand Growth & Sustainable Profitability
25+ Mini Lessons
The pricing and profitability programs are geared and reserved exclusively for emerging CPG brands that have launched. Participation in the program and lessons is also limited to a certain number of employees for the program prices displayed.
Contact Manoli for more details if you wish to enquire about pricing, programs and capability-building sessions for lower middle market CPG Brands or for larger established CPG brands.
Join the no-obligation waitlist for the next program cohort. Or ask a question.
Pre-scheduled plus On-Demand Sessions (One-on-One)
Advisory Support
4+ Standalone Kwik-Calculator Tools covering various consumer, retailer, distributor pricing, velocity momentum and distribution expansion outlooks
Support Tools